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Digital Marketing, Lead Funneling

What Feature Is Required to Track Customer Search Terms on A Website?

August 26, 2021 by iconnect in Digital Marketing, Lead Funneling

90% of all purchases will be online in the next nine years, meaning over 80% of users will be shopping online (Source: Oberlo). As the magnitude of the eCommerce site…

Digital Marketing, Lead Funneling

Reasons a Call to Action is Important – What Is a Call-To-Action and What Should They Do for You?

August 26, 2021 by iconnect in Digital Marketing, Lead Funneling

Call-to-Action (CTA) is one of the critical factors of any effective marketing campaign. For a successful marketing campaign, you must have impactful CTAs to improve conversion rates, boost revenue, and…

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