What Is the Key-Value Proposition of Google Search Campaigns?
If there is anything that the Pandemic has taught us, it is that nothing lasts forever. The same goes for businesses. In 2021, many businesses are trying to recover the…
How Can Google Ads Help You Advance Your Business Goals?
Digital ad campaigns have always been an integral part of digital marketing. It is an effective marketing strategy to promote a business and its products/services to increase traffic engagement and…
How Important Is Header Tag: An Improvement of SEO
SEO trends are continuously changing and evolving but for years H1 tag has remained a significant factor for SEO. To find out the truth about this claim continue reading this article.…
Meta Tag in SEO: Why is it Important?
About 93% of all online users start their online experience with a search engine (Source: Nine Stats) and these search engines use meta tags to serve users with relevant content.…
Colour Theory that Every Designer Should Know: A Brief Guide
Colour plays a critical role in design. According to Colourcom, it takes 90 seconds for someone to make a subconscious judgment about a product and about 90% of that judgement…
How to do Keyword Research for SEO
Keyword research impacts many significant areas of SEO like content creation, on-page SEO, promotion, and more. Keyword research determines your target audience, what they want and how you can grab…
How Search Engine Works on Website: Crawling, Analyzing, Indexing
Search engines discover, analyze and organize the content available on the internet to offer relevant results that satisfy the search queries. For websites to show up in search results the…
301 vs. 302 Redirects：Which is best for SEO？
Even in 2020 website owners are confused about which redirect to use – 301 or 302? In simple terms, a redirect is a way to send a search engine and…
The guide of mobile SEO in 2020
Mobile phones form a great part of our everyday life today. Did you know mobile devices can increase the number of generated leads and the sales you make? If you…
How to Build and Evaluate a Backlink
Backlinks are an important part of optimizing websites for search engines. It does not matter whether you are new or experienced at SEO when it comes to backlinks. Every time…
5 SEO Trends for 2020
SEO has become a very common term in the digital marketing world today. Every business with an online presence today requires the benefits of SEO. Being a multifaceted complex that…
What is the Difference between Agency and Consultant?
Most marketing firms are either a consultancy firm or an agency. If you want to know how to start a business online in the marketing field then you first need…
How to Start a Career in Digital Marketing?
The internet has had a huge impact on the world and our everyday lives. With the growth of the online world and e-commerce, digital marketing has become a huge business…
The Difference Between UI And UX
As internet penetration and technology grow, more and more people are taking an interest in web design. Two terms you must have heard from a web designer are user interface…
Web Design Guide for Beginner
Web design seems like a tough and complex task but thanks to the evolution of technology and internet penetration, it is easy to create a website today – just use…
What is Local SEO?
In today’s competitive market who does not want to rank their local business on search engines – Google, Apple Maps, and Bing, etc.? Since Google holds 90.1% of the total…
Basic SEO knowledge you need to know
SEO is an abbreviation of search engine optimization, and it is the most important aspect of building a website. In this article, we will explore the basics of SEO, so…
The Top 10 SEO Ranking Factors You Can’t Ignore
SEO, also known as Search Engine Optimization has become a buzzword over the last decade or so, but still many expertises are still confused on how to do it. When…
SEO and SEM: What’s the difference?
According to data from Search Engine Journal, 93% of online experiences start with a search engine. With Google, in particular, which holds about 90% of the search engine market. Even…
Appealing financial predictions for eCommerce market in Singapore
Appealing financial predictions for Singapore – e-commerce market said to reach S$7.5b in 10 years According to Temasek Holdings (successful state investment firm) and Google, over the next 10 years,…