Search Engine Marketing

Innovative Digital Marketing

We focus on the following key performance factors to boost your ad quality score:


It is important to know that SEM and SEO go hand in hand. Whereas SEO can take months to reach an organic, more permanent search engine ranking, SEM can yield almost immediate and scalable results. A good, responsive web design will make good use of both and this is something which is noteworthy even before your brainstorm ways of how to build a website for your business. Our partnership with Google means that all our digital marketing professionals have been trained to perform SEM for your business according to standards and best practices set by Google.

  • Ad group and keyword
  • Device
  • Placement
  • Geographic & demographic
  • Hour of day & day of week
  • Conversion
  • Category exclusions
  • Reach & frequency

The right PPC marketing campaign allows you to reach the right audiences at the right time. The success of our PPC campaigns hinges on:

Right Keywords

The right keywords to help people find you quickly

Campaign Page

Creating of a landing page and constantly optimising it to showcase your unique products

Report and Analysis

Ongoing reporting and analysis to optimise the paid marketing campaign further