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Digital Marketing, SEO

What Is A Lead Magnet And How To Create It?

September 22, 2020 by iconnect in Digital Marketing, SEO

Magnets are an effective marketing tool intended to gain a prospect’s contact information. These magnets take a lot of time and effort to produce. Email lists, podcasts, contests, and video…

Digital Marketing, SEO

The 10 tips for digital marketing in 2020

September 21, 2020 by iconnect in Digital Marketing, SEO

Promoting your business online is much more difficult today than it was a decade ago, thanks to the complexities of online searches and social media digital marketing. The digital marketing…

Digital Marketing, SEO

10 Best SEO Tools for Website Optimization

September 20, 2020 by iconnect in Digital Marketing, SEO

Search Engine Optimization might seem like something that is only for improving the ranking of a website. However, various SEO tools and strategies are used to achieve the ultimate goals…

Digital Marketing, SEO

Google Algorithm Update History: How Does It Affect Ranking System

September 18, 2020 by iconnect in Digital Marketing, SEO

An algorithm is a predefined set of pathways that one should follow when solving specific problems. Google, the world’s most-used search engine, has a fixed set of rules that it…

EAT and SEO: Why Is It Important?
Digital Marketing, SEO

EAT and SEO: Why Is It Important?

September 17, 2020 by iconnect in Digital Marketing, SEO

Since the major Google algorithm update in 2018, the medic update, the term EAT has been in the lexicon of many SEOs. EAT represents three main ranking principles that Google…

Digital Marketing, SEO

What is Knowledge Graph and Structure Data: A Brief Guide to Improve SEO

September 16, 2020 by iconnect in Digital Marketing, SEO

The goal of search engines is to provide people with the correct results for their searches. Google, the largest search engine, is constantly collecting and analyzing data to help people…

Digital Marketing, SEO

How to become an SEO expert : The top 10 thing you need to know

September 15, 2020 by iconnect in Digital Marketing, SEO

An SEO expert is a specialist who optimizes websites in order to get higher rankings on search engines. Since SEO is still a relatively new field, there is no traditional…

Digital Marketing, SEO

The 5 Tips of Content Marketing in SEO

September 8, 2020 by iconnect in Digital Marketing, SEO

Content marketing is a significant part of SEO. It involves creating and sharing online materials such as videos, social media posts and blogs to stimulate the viewer’s interest. Based on…

Digital Marketing, SEM, SEO

How Important Is Header Tag: An Improvement of SEO

June 1, 2020 by iconnect in Digital Marketing, SEM, SEO
SEO trends are continuously changing and evolving but for years H1 tag has remained a significant factor for SEO. To find out the truth about this claim continue reading this article.…
Digital Marketing, SEM, SEO

Meta Tag in SEO: Why is it Important?

May 30, 2020 by iconnect in Digital Marketing, SEM, SEO
About 93% of all online users start their online experience with a search engine (Source: Nine Stats) and these search engines use meta tags to serve users with relevant content.…
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