SEO is an abbreviation of search engine optimization, and it is the most important aspect of building a website. In this article, we will explore the basics of SEO, so…
SEO, also known as Search Engine Optimization has become a buzzword over the last decade or so, but still many expertises are still confused on how to do it. When…
According to data from Search Engine Journal, 93% of online experiences start with a search engine. With Google, in particular, which holds about 90% of the search engine market. Even…
“Timing” is an important element of contextual marketing. It is important to serve your consumers the right content in the right timing. A company must clearly define consumer’s ethic group, making them feeling that the product is custom-made for them.
This year, I Connect are here to give you a hand with a list of gift guides to help you find the best holiday gifts through online — for any…
Through campaign experience, consumers could feel the difference of a product and evolve their purchase intention. From the consumer’s point of view and their personal experience, whether it is online…
Most of the analysis tool determines the source of traffic depending on the HTTP referrer. When a user browsed from website to website, the HTTP referrer will be recorded, and…
The Marketing Mix 4P’s are product, price, place and promotion. It is a marketing strategy structure that a company sets in order to develop products or find a target market.…
Loyalty marketing is based on strategic management, in which a company focuses on customer behavior loyalty by driving a customer loyalty programs. A good loyalty marketing strategy can make company keep up…
1.UI/UX design UI/UX design is not a popular skill,but is becoming more and more important. UX/UI design is more pay attention and more aligned to user behaviour. Although you might…
Have you ever wondering how social media marketing will impact your business in the future? Social media are constantly being introduced, changing and evolving. Social media user demographics, trend, memes,…
What is copywriting? Want to know how to become a creative copywriter? In this article you will get the basic understanding on how to become a freelancer copywriter. Firstly, you…
The more people navigate away from your website, the more likely they are to never return. Let’s put a stop to this, shall we? Every online marketer is tasked with…
The Rich and the Restless – A look at Chesky’s Road to Success In 2017-18 Airbnb hit revenue of $2.6 billion with 3100 employees around the world. The founders, Brian…
In the online marketplace field, there have been amazing advancements, and several platforms such as Etsy or Airbnb have proven the tremendous potential these marketplace have. With a highly scalable…
Nowadays Zuckerberg runs a company known all around the world that values more than $4 billion of revenue.
Appealing financial predictions for Singapore – e-commerce market said to reach S$7.5b in 10 years According to Temasek Holdings (successful state investment firm) and Google, over the next 10 years,…