The 10 tips for digital marketing in 2020
Promoting your business online is much more difficult today than it was a decade ago, thanks to the complexities of online searches and social media digital marketing. The digital marketing…
10 Best SEO Tools for Website Optimization
Search Engine Optimization might seem like something that is only for improving the ranking of a website. However, various SEO tools and strategies are used to achieve the ultimate goals…
Google Algorithm Update History: How Does It Affect Ranking System
An algorithm is a predefined set of pathways that one should follow when solving specific problems. Google, the world’s most-used search engine, has a fixed set of rules that it…
EAT and SEO: Why Is It Important?
Since the major Google algorithm update in 2018, the medic update, the term EAT has been in the lexicon of many SEOs. EAT represents three main ranking principles that Google…
What is Knowledge Graph and Structure Data: A Brief Guide to Improve SEO
The goal of search engines is to provide people with the correct results for their searches. Google, the largest search engine, is constantly collecting and analyzing data to help people…
How to become an SEO expert : The top 10 thing you need to know
An SEO expert is a specialist who optimizes websites in order to get higher rankings on search engines. Since SEO is still a relatively new field, there is no traditional…
The 5 Tips of Content Marketing in SEO
Content marketing is a significant part of SEO. It involves creating and sharing online materials such as videos, social media posts and blogs to stimulate the viewer’s interest. Based on…
How Important Is Header Tag: An Improvement of SEO
SEO trends are continuously changing and evolving but for years H1 tag has remained a significant factor for SEO. To find out the truth about this claim continue reading this article.…
Meta Tag in SEO: Why is it Important?
About 93% of all online users start their online experience with a search engine (Source: Nine Stats) and these search engines use meta tags to serve users with relevant content.…
Colour Theory that Every Designer Should Know: A Brief Guide
Colour plays a critical role in design. According to Colourcom, it takes 90 seconds for someone to make a subconscious judgment about a product and about 90% of that judgement…
How to do Keyword Research for SEO
Keyword research impacts many significant areas of SEO like content creation, on-page SEO, promotion, and more. Keyword research determines your target audience, what they want and how you can grab…
How Search Engine Works on Website: Crawling, Analyzing, Indexing
Search engines discover, analyze and organize the content available on the internet to offer relevant results that satisfy the search queries. For websites to show up in search results the…
301 vs. 302 Redirects：Which is best for SEO？
Even in 2020 website owners are confused about which redirect to use – 301 or 302? In simple terms, a redirect is a way to send a search engine and…
The guide of mobile SEO in 2020
Mobile phones form a great part of our everyday life today. Did you know mobile devices can increase the number of generated leads and the sales you make? If you…
How to Build and Evaluate a Backlink
Backlinks are an important part of optimizing websites for search engines. It does not matter whether you are new or experienced at SEO when it comes to backlinks. Every time…
5 SEO Trends for 2020
SEO has become a very common term in the digital marketing world today. Every business with an online presence today requires the benefits of SEO. Being a multifaceted complex that…
What is the Difference between Agency and Consultant?
Most marketing firms are either a consultancy firm or an agency. If you want to know how to start a business online in the marketing field then you first need…
How to Start a Career in Digital Marketing?
The internet has had a huge impact on the world and our everyday lives. With the growth of the online world and e-commerce, digital marketing has become a huge business…
The Difference Between UI And UX
As internet penetration and technology grow, more and more people are taking an interest in web design. Two terms you must have heard from a web designer are user interface…
Web Design Guide for Beginner
Web design seems like a tough and complex task but thanks to the evolution of technology and internet penetration, it is easy to create a website today – just use…
What is Local SEO?
In today’s competitive market who does not want to rank their local business on search engines – Google, Apple Maps, and Bing, etc.? Since Google holds 90.1% of the total…